loyolacollege.edu Commerce Sample Question Paper : Loyola College

Organisation : Loyola College (Autonomous), Chennai
Exam: M.com.Degree Examination
Subject: Commerce
Year : 2017
Document Type : Model Question Paper
Website : https://www.loyolacollege.edu/
Download Model Question Paper :
Business Statistics : https://www.pdfquestion.in/uploads/25005-CO1MC01.pdf
Marketing Management : https://www.pdfquestion.in/uploads/25005-CO1MC05.pdf
Investment Management : https://www.pdfquestion.in/uploads/25005-CO2ES01.pdf
Supply Chain Management : https://www.pdfquestion.in/uploads/25005-CO2ES02.pdf

Loyola College Commerce Sample Question Paper

M.Com.Degree Examination :
Firstsemester : April 2017
16PCO1MC01 :
Date: 02-05-2017

Max. : 100 Marks
Time: 09:00-12:00

Advanced Business Statistics

Part-A : (10 x 2 marks)
Answer ALL questions.:(Use the enclosed Table: ‘Health Study Project’ to answer Qs. 1 to 3, & 6)
0. What are the ‘ranges’ for the variables ‘NoStress’, & ’GoodHeal’? ;
1. The?? for the variable ‘NoStress’ for ‘EDUC’ (refer variable ‘EDUC’).
2. Combine the variables ‘HEA1’ and ‘HEA2,’ and ‘HEA3,’ for respondents who spent 2-4 hours on Exercise and Leisure’ (refer variable ‘EXERCLEI’).
3. Mention any two Benefits of Transforming Data
4. Mention any two Utilities of a Range Chart.
5. Identify an rdinal and a Interval variable.
6. What is ‘d. f’?
7. State two properties of a kurtic curve.
8. Explain ‘beta’ error.
9. Define a Binomial Distribution.

Part-B : (4 x 10 = 40 marks)
Answer any FOUR questions. :
(Use the enclosed Table: ‘Health Study Project’ to answer Qs. 15 and 16) 11)
The Contingency Table below summarises the results obtained in a study conducted on the performance of three brands of Electric Cars among selected users in Delhi & Chennai. Test appropriate Hypothesis.

12)The simple correlation coefficients between ‘cleanliness’ (X1), ‘no. of tourists’ (X2), and ‘good food’ (X3), are r12 = 0.7, r13 = 0.6, and r23 = 0.8. Calculate partial correlation coefficient r13.2, and R2.13.
13)Explain Coefficient of Variation, using an example.

14)The following are the numbers of hours which 10 NATIONAL Athletes practiced for an Athletic event, and the scores they obtained:
No. of hours of Practice (x) 5 2 8 10 7 2 13 10 5 3
Score (y) 128 116 151 144 142 126 161 157 105 128
Calculate Rank correlation; and test at 0.05 level of significance.

15.Develop frequency Tables for the variables ‘AGECAT’, ‘EXERCLEI’ and ‘NOSTRESS.’ (6 marks); b) Explain ‘Moments’. (4 marks).
16.Combine the three variables ‘HEA1’ and ‘HEA2,’ and ‘HEA3,’ and assign it a new variable code and label, ‘HEAACT,’ and ‘HEALING ACTIVITIES,’ respectively. Check for any association between the variables ‘HEAACT’ and ‘GDHEAL’ for the ‘MALE’ respondents (refer variable ‘GENDER’).

Strategic Marketing Management

SECTION – A :
Answer all the Questions:10 x 2 = 20 Explain the meaning of the following Terms.
1. Dual Pricing
2. Channel Conflict
3. Brand Equity
4. Competitive Advantage
5. Marketing Research
6. Value delivery Network
7. E-commerce
8. Niche Marketing
9. Marketing mix
10. Marketing Information System

Section – B :
Answer any Four Questions: 4X10=40
11. What is vertical marketing distribution system? Explain its types.
12. Explain the different types of consumer products with example
13. Explain the different marketing management orientations.
14. Explain the various stages of product life cycle.
15. List out the major the types of retailers and their functions.
16. What are the factors influencing product innovation? Briefly explain.
17. Mention the merits and demerits of advertisement to marketers.

Section – C :
Answer any Two Questions:2 X 20 = 40
18. What is consumer 2ehavior? How do Consumer characteristics influencing buying Behaviour? Explain.
19. Describe the steps to be followed by marketer in developing effective marketing communication.
20. Discuss the various kinds of pricing methods with relevant example.
21. Discuss the nature and importance of marketing logistics and integrated supply chain management.

Investment Management

Part A :
(Answer ALL Questions) : (10×2=20)
1. How are the companies classified on the basis of capital?
2. How does the political risk affect investments?
3. Give the list of any four largest companies in India with their market capitalisation.
4. Mention the names of any four leading Asset Management Companies in India.
5. State the types of returns available to the mutual fund investors.
6. What is NAV? How is NAV calculated?
7. State the names any four sectoral mutual funds in India.
8. What is risk free return?
9. How is technical analysis useful for making investment decisions?
10. What is time value of money?

(Answer any FOUR Questions) :(4×10=40)
11. How is financial planning important? You are asked to identify any five mutual fund schemes falling in the categories of small- cap, mid-cap and large-cap and diversified to achieve your financial goals.
12. What is investment? What are the features of investment?
13.a)What are the features of gambling? Explain.
b) Differentiate between gambling and speculation.
14. What is equity share? What are their rights? How are they classified under stock market category?
15. What is mutual fund? Highlight the features, advantages and disadvantage of mutual fund investments.
16. Write short notes on the following: a)Security analysis b) Revision of portfolio c) Evaluation of portfolio
17. What is the role of beta under CAPM? How to interpret beta?

Part – C :
Answer any TWO Questions : (2×20 = 40)
18. “Risk is the part and parcel of investment process”. Do you agree? Discuss the classification of risks that affect the investments.
19. Explain in detail the investment opportunities available in bonds, debentures, real estate and antiques.
20. Describe the various mutual fund schemes available for investment in India with examples.
21. Enumerate the assumptions and steps involved in Harry Markowitz Model.

Logistic & Supply Chain Management

Section – A :
Answer ALL questions : ( 10 x 2 = 20 )
1) Enumerate the main objectives of Business Logistics.
2) What is supply chain surplus?
3) Why the internal supply chain management should be given due importance?
4) In what way the aggregate planning is important in the supply chain process?
5) Enumerate the salient features of JIT.
6) Identify some of the benefits of Distribution Requirement Planning.
7) Write a note on Virtual Inventories.
8) What do you understand by ‘drop-shipping’?
9) Why pricing and revenue management is sensitive in the case of perishable assets?
10) What are challenges faced in adopting the laws relating to E-commerce?

Section – B :
Answer any four questions : ( 4 x 10 = 40 )
11) What are the six rights that a customer has in a logistics process?
12) Highlight the challenges that an organization has to undergo in maintaining strategic fit.
13) Brief a brief account of factors that affect the location and distribution costs.
14) What are the arguments posed favouring and against in the maintenance of inventories?
15) Identify the phases involved in the framing of network design decisions.
16) Explain the mitigating strategies in overcoming the risks of using IT in the supply chain.
17) Bring out the role of supply chain from the perspective of banking sector.

Section – C :
Answer any TWO questions ( 2 x 20 = 40 )
18) As a logistics consultant, explain the strategies you would follow in implementing the logistics process in the manufacturing organization, you are placed in.
19) Explain how an organization would achieve the strategic fit, by understanding the customers, aligning the supply chain capabilities, and managing the competition.
20) Explain how the transport decisions are made, by highlighting the selection of transport services and appraisals of methods in the selection process.
21) Identify and explain the legal aspect of e-financial supply chain,