Name of the University : Manonmaniam Sundaranar University
Department : Mass Communication and Journalism — DD & CE
Degree : M.A
Subject Code/Name : DMJ24/Communication For Development
Year : II
Website : msuniv.ac.in
Document Type : Question Bank
Download Model/Sample Question Paper :
Apr 2014 : https://www.pdfquestion.in/uploads/msuniv.ac.in/7755-apr2014.pdf
Apr 2012 : https://www.pdfquestion.in/uploads/msuniv.ac.in/7755-apr2012.pdf
Nov-2013 : https://www.pdfquestion.in/uploads/msuniv.ac.in/7755-nov2013.pdf
MS University Communication Development Question Paper
Sub. Code : DMJ 24
M.A. DEGREE EXAMINATION, NOVEMBER 2013 :
Second Year – Non-Semester
Mass Communication and Journalism (DD & CE)
Related : Manonmaniam Sundaranar University DMJ22 Communication Research MA Question Bank : www.pdfquestion.in/7752.html
Communication For Development :
(For those who joined in July 2009-10 onwards)
Time : Three hours
Maximum : 100 marks
PART A : (5 * 5 = 25 marks)
Answer any FIVE questions out of Eight :
1. Development communication, simply define it.
2. Explain the role of Daniel Lerner, Wilbur Schramm, and Everett Rogers in development communication.
3. Explain the Modernization theory with suitable examples.
4. Explain the contribution of Rosa Luxembourg’s and V.I. Lenin in the dependency theory.
5. What is participatory development communication means?
6. Mass communication educates the rural masses through cheap education tools. Explain it.
7. Why radio has not been able to play a major role in process of social change in India?
8. According to Dennis Mcquail, the media have been perceived as gatekeepers. What is the meaning of this statement?
PART B : (5 * 15 = 75 marks)
Answer any FIVE questions out of Eight :
9. Explain the measures of development communication.
10. Explain the theories and paradigms of development communication.
11. Elaborate the ICT projects engaged in the development of rural India.
12. Role of NGO in development communication.
13. Development is primarily the activation of a country’s human and material resources. Critically examine.
14. Critics argue that TV, as a communication medium, has failed to play a significant role in the development process. Why is that so?
15. What is innovation? What is the importance of the mass in bringing about innovation in developing socialites?
16. How important is the role of mass communication in our society? Illustrate your answer with reference to the use of mass media in India?
Mass Communication & Journalism
Sub. Code : DMJ 24
M.A. DEGREE EXAMINATION, APRIL 2014.
Second Year – Non–Semester
–– (DD & CE)
COMMUNICATION FOR DEVELOPMENT :
(For those who joined in July 2009 – 2010 onwards)
Time : Three hours
Maximum : 100 marks
PART A : (5 × 5 = 25 marks)
Answer any FIVE questions out of Eight :
1. Not all social change constitutes development. It consists of four well–marked stages. Explain it.
2. Development to be a linear process. Elaborate it.
3. Explained inequality. In which theory it is used?
4. Role of DAVP in development communication.
5. PRCA – Participatory Rural Communication Appraisal. Define.
6. The Sarva Siksha Abhiyan (Total Literacy campaign). Explain it.
7. Gandhi: The communicator. Explain it.
8. SITE and development communication. Explain it.
PART B : (5 × 15 = 75 marks)
Answer any FIVE questions out of Eight :
9. Third world is seen as the banner of the hungry and the oppressed. Prove or disprove.
10. Explain the role of self help groups in empowering Indian women.
11. Analyze the problems of access and use of e–governance in India.
12. Explain the communication strategy for empowerment of women using appropriate examples.
13. Role of NGO in development communication.
14. How the rural development link with agricultural?
15. “Health is the only tool for development of the people”. Describe it.
16. How can mass media contribute to social change?
Communication Research
(For those who joined in July 2009–10 onwards)
Time : Three hours
Maximum : 100 marks
PART A : (5 × 5 = 25 marks)
Answer any FIVE questions out of Eight :
1. Distinguish between scientific and commonsense research.
2. Explain how a research problem is defined.
3. Detail the measures of central tendency.
4. Explain the significance of checking the research project’s internal and external validity.
5. “A sample does not provide the exact data that a population would, the potential error must be taken into account” – Explain.
6. Describe the different levels of measurement.
7. Explain the semantic differential scale.
8. “Experimenter bias can also enter into any phase of a research project if the researcher becomes swayed by a client’s wishes for a project’s end result”. Prove or disprove.
PART B : (5 × 15 = 75 marks)
Answer any FIVE questions out of Eight :
9. “Research in mass media is used to verity or refute gut feelings or intuition for decision makers”. Explain.
10. Write down your interpretations on media as culture industry.
11. Explain in detail the historic research.
12. Define Audience research. How will you conduct an audience research for studying the impact of television on women.
13. “A sample does not provide the exact data that a population would, the potential error must be taken into account” – Explain.
14. Critically examine the data collection techniques available for a communication research.
15. Examine the significance of statistics in social science research.
16. Explain the steps involved in writing a survey research report.