Organisation : University of Mysore
Exam : Karnataka State Eligibility Test (KSET) Center for Lecturership
Document Type : Model/Previous Question Paper
Subject : Mass Communication And Journalism
Year : 2015
Website : https://uni-mysore.ac.in/Kannada/home.php
Download Model/Previous Question Paper :
Paper – II : https://www.pdfquestion.in/uploads/10362-MasscommII.pdf
Paper – III : https://www.pdfquestion.in/uploads/10362-MasscommIII.pdf
Key Answers : https://www.pdfquestion.in/uploads/10362-MASSCOMMKEY.pdf
Mass Communication & Journalism :
Subject Code : K-1415
Time : 1 Hour 15 Minutes
Maximum Marks : 100
Related : Karnataka State Eligibility Test Test Library & Information Science Model Question Paper : www.pdfquestion.in/10356.html
1. ‘Bridal mantra’, a newly-launched magazine is a sister publication of
(A) Times of India
(B) The Hindu
(C) Deccan Herald
(D) Indian Express
2. Mix-up of different type faces is
(A) Dolly
(B) Galley
(C) Pi
(D) Serf
3. A series of articles involving public interest are written to expose official or unofficial lapses is known as
(A) Scoop
(B) Crusade
(C) Sledge
(D) Bull dog
4. Wiki means
(A) Slow
(B) Straight
(C) Quick
(D) Critical
5. Any artistic work protected under Copyright Act is considered to be
(A) finite
(B) infinite
(C) quasi-legal
(D) partial
6. A piece of information that is used in a news story to refresh reader’s memory is known as
(A) Flash
(B) Tip
(C) Pad
(D) Tie-back
7. The concept of objectivity in news is derived from
(A) Science
(B) Philosophy
(C) Religion
(D) Politics
8. The study of foundations of knowledge is
(A) Ornithology
(B) Epistemology
(C) Oncology
(D) Epigraphy
9. The 200th report of law commission of India on ‘Trial by media : Free speech and fair deal under CrPc 1973’ submitted to the law ministry by
(A) Justice Jagannatha Rao
(B) Justice R. K. Kapadia
(C) Justice Jagannath Mishra
(D) Justice J. S. Verma
10. The need for external validity of a study is to make
(A) To avoid instrument decay
(B) Internal validity
(C) Judgement about questionnaire
(D) Generalization
11. Cut from one sound to another without breaking continuity is
(A) Seague
(B) lead-in
(C) overlap
(D) Harmonics
12. The process of working on sound after studio production is known as
(A) Audio faders
(B) Audio sweetening
(C) RCA
(D) Continuity
13. If a significant life event is taken to study a sample, it is known as
(A) Trend study
(B) Cohort analysis
(C) Panel study
(D) Blind-fold review
14. Non-spurionsness is one condition in
(A) Observation
(B) Causation
(C) Mysticism
(D) Unscientific research
15. Proceedings of parliament can be reported by journalists which are truthful and objective. Which article of the Indian constitution grants this qualified privilege ?
(A) 361 A
(B) 354 B
(C) 153 B
(D) 222
16. Bright means
(A) Lengthy editorial
(B) Short feature
(C) Critical letter-to-the-editor
(D) Sensational news item
17. Level C problem in Shannon and Weaver model of communication is
(A) Semantic noise
(B) Technical
(C) Feedback
(D) Effectiveness
18. ‘Image up, word down’ is a reference to the domination of
(A) film stars
(B) television
(C) celebrity culture
(D) company’s image
19. Drama is meant for
(A) Representation of reality
(B) Creating a sense of pride
(C) Hilarious anecdotes
(D) Subjugation of pleasure
20. Communication route in public relations means
(A) Information to media
(B) Information to managers
(C) Information to public
(D) Information to customers
21. Figure behaviour in film is
(A) Expression of animals
(B) Movement of camera
(C) Lack of lighting
(D) Gory deaths
22. Film noir refers to subjects of
(A) Tragedy
(B) Off-beat
(C) Anti-hero
(D) Crime and mystery
29. Assertion (A) : Traditional media have relevance in the 21st century as large sections of the population who are illiterate need to be educated.
Reason (R) : Television can be a good substitute to traditional media as illiterate population require entertainment.
(A) Both (A) and (R) are true
(B) Both (A) and (R) are true, but (R) is not the right explanation of (A)
(C) (A) is true, but (R) is false
(D) (A) is false, but (R) is true
30. Assertion (A) : The study of intercultural communication is important for a country like USA as it wants to expand its business activities in the third world countries.
Reason (R) : The third world countries do not focus on intercultural communication as they do not have the capacity to extend their business operations in the USA.
(A) Both (A) and (R) are true
(B) Both (A) and (R) are true, but (R) is not the correct explanation of (A)
(C) (A) is true, but (R) is false
(D) (A) is false, but (R) is true